Stop Stressing About Content!
Meet Your New Best Friend, The Content Matrix by Frenchie
The Simple Way to Re-define Your Brand Content: Minus the Overwhelm
The Content Matrix by Frenchie is the only content creation blueprint you need to elevate your brand and engage with your tribe.
Designed to simplify how your brand creates content, the Content Matrix by Frenchie produces eyeball-capturing content that resonates and converts, allowing you to focus on growing your business.
Are you
Clueless about social media and content creation? Unsure how to use the platforms or set up your content strategy?
Unable to differentiate between casually playing on Instagram and treating all content creation as a crucial part of your business operation?
Struggling to create content that reaches your ideal customer?
If you’ve felt this way, you’re no lone wolf.
But here’s the thing. content creation doesn’t have to be hard especially when you have a framework that actually works without the nonsense.
Let’s continue…
What is the Content Matrix by Frenchie?
Simply put, the Content Matrix by Frenchie takes the stress out of making killer content online.
But let’s unpack this further.
You know the definition of insanity: doing the same thing and expecting a different result.
Creating content is no different.
The anxiety of deciding what to post at a moment’s notice, boosting posts to get nothing in return, finding the next best viral dance for TikTok, and the serotonin rush of chasing followers, who then immediately unfollow you.
It leads to legitimate stress and anxiety.
And to be honest is wasting your time.
You don’t need these hassles when you’ve got a business to run.
The harsh reality is that without content, it’s almost impossible for people to find you.
And without a real idea of what you’re doing, you’re going to be behind the 8-ball.
You’re basically throwing your time and money down the drain.
Enter the Content Matrix by Frenchie.
A no-bullshit framework that actually works!
A blueprint that shows you exactly what your brand needs to create content successfully.
We get intimate with your brand, like a second skin, tailored to suit your brand’s unique voice
We create a repeatable, easy process that gets you results.
Skeptical?
Let me show you how we do things at Frenchie Brands.
How the Content Matrix by Frenchie Works
Phase 1
Content Matrix Development
Scope
We need to paint a picture of where you’re brand is at.
We look at how you’re currently doing things and where you sit in the market so we can build the right content matrix for your brand.
Deliverables
Once we’ve learned all we can, we carefully create a Content Matrix Document and competitive content analysis.
This is tailored to you - not something we use a cookie-cutter to do.
Outcome
We know exactly what your brand needs to make things happen. What content you need, when to publish, where to publish and how to engage your tribe.
It’s like we’re part of the furniture.
Phase 2
Content Template Design
Scope
We take the matrix and start bringing your content to life.
We design branded content templates for each platform. We want to make everything look tip-top across all channels.
Deliverables
You’ll have custom templates for all social media channels (including paid media).
Everything you need and nothing you don’t.
Outcome
You’ll be able to effortlessly produce content that speaks to the core of your brand and creates a deeper connection with your audience.
People will notice the difference in your content game at this point.
Phase 3
Content Production and Roll-Out
This is the real game changer.
Scope
We handle the output, so you don’t have to worry about creating high-quality, engaging content based on the approved templates.
We also manage scheduling, publication, and initial performance monitoring.
By now we’re so close to your brand, you’ll have complete trust in us to take care of it for you.
Deliverables
We go deep on content, creating conversations and providing relevant content for customers to make informed buying decisions.
From monthly content creation (posts, stories, emails, blog articles), a content scheduling and publication plan, and an initial performance report.
Outcome
You’re consistently putting compelling content out to the public, leading to more engagement, reach and conversion for your brand.
Benifits
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Ease of Use
The Content Matrix by Frenchie is designed for simplicity, making it easy to create compelling content that is repeatable, engaging and consistent with your brand.
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Time-saving
Save hours of brainstorming and planning by letting us do it for you. We know brands and exactly where to focus our attention so you can get back to business.
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Consistent Branding
Maintain a cohesive brand voice across all your channels with our expertly crafted content guides, ensuring your message is always on point.
About Frenchie
At Frenchie Brands, we’re great at shaping brands that resonate.
Collectively, we bring decades of brand, marketing, communications, and content creation experience to the party.
What we’ve seen over the years is that the greatest killer of brands is the stress that comes with thinking you can do everything yourself.
We’ve seen it a million times. A great brand killed by overwhelm.
We’ve launched some of Australia’s biggest brands and time and time again we’ve seen that the successful ones have all worked because they have a system in place to help.
It’s not as complicated as you might think.
And that’s why we’ve developed the Content Matrix by Frenchie - to eliminate the stress and confusion of creating content, so you can get your head out of the weeds and keep your eyes focused on where your business is heading.
We’re ready to help take your brand to a new level.
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Monet Goode
FOUNDER
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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Emmett Marsh
DESIGN DIRECTOR
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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Eleanor Parks
SUSTAINABILITY DIRECTOR
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
What People Are Saying
“The Content Matrix by Frenchie has completely transformed our content strategy. It’s taken the guesswork out of making content. Our brand not only looks and sounds better, but it allows us to engage our audience more effectively and consistently.”
— BoardSox
“Since implementing the Content Matrix by Frenchie, our social media presence has skyrocketed. We don’t need to worry about making last-minute content with the tailored templates. Now we have a strategy in place, it’s made a huge difference to our business ops.”
— OG Stays
“We were so bogged down by making content that it was taking us away from the business until we discovered the Content Matrix by Frenchie. Life is easier and the overwhelm has disappeared now our content is on-brand, engaging, and reaches the right audience.”
— Lamb Chop Sox
Choose your plan
Tier 1
$100
Online Course Only
Popular
Tier 2
$200
Online Course +
Virtual Support
Tier 3
$300
Online Course +
Workshop
FAQs
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
-
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Make it stand out.
Take a minute to write an introduction that is short, sweet, and to the point.